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Design
at Scale™

How the Individuals Shape the Future Organisation Through Design

The Design at Scale™ Set is a compilation of a Book and a Journal – both addressing the same topic: “How can we shape the future of organisation through design”. Fundamentally, looking at the past processes that shape the very presence of our design environments in agencies and in-house design teams, and addressing the gap between sequence-based delivery, silos, time management, and operational hazards of today’s functional delivery. 

Is this the future of design delivery?

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Book

The book reflects on the past, analyses the present, and suggests a sustainable way forward. In three parts: Landscape, Method and Adoption, the author addresses the misconceptions behind integrating design function as a purely delivery practice

Journal

The journal, on the other hand, focuses on an individual contributor (not necessarily a designer) who undergoes a transformation within their own organisation and improves the connective tissues that save money, deliver design faster, reduce risk, and raise status.

£45,90

The price does not include international shipping.

What‘s Inside.

The set includes the book and a journal. Both complement each other.

The book serves as a foundation and a journal for implementing the method.

The key point is that all techniques from the book can be applied immediately to your day-to-day practice. A Journal takes you on a 90-day journey, a deep dive to rediscover yourself, integrate what you have learned, and reflect on the adoption and impact. 

Book

The book covers the Design at Scale™ Methods — combining Canvas that allows you to mobilise your unit, studio or agency in one space. A framework that reflects a fast-paced, well-organised and documented delivery. And the power of one is the method that covers four core principles, empowering individuals to scale their organisations through design.

Journal

The purpose of a journal is discovery, analysis and ultimately a change. It is intended to take you away from the screen and prompt you to think about what is really happening on the floor of your organisation, how well you, as a design leader, navigate all these layers, and whether your decision empowers your colleagues and your business. 

The key denominator of an organisation that benefits from scale is an understanding of key information in the context of capabilities and well-defined responsibilities. 

Mobilisation

A solid foundation prevents noise and broadcasts well-defined tasks to the self-organised team, driven by common interests and a focus on the quality of work. 

Operation

Every adoption faces resistance. The advantage of DaS™ is its reliance on existing design methodologies, thereby strengthening its integration. 

Acceleration

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What is in
the Set.

Book

1.0 The World Has Changed
1.1 0% Luck, 100% Mindset
1.2 Landscape
1.3 Digital
1.4 Industry Shift
2.0 The Method
2.1 The Era of Scale
2.2 Practical Implementation
2.3 Design Leadership at Scale
3.0 Adoption
3.1 Assessment
3.2 Cross–Functional Collaboration
3.3 From Maturity to Agility

Journal

1.0 Foundation Journal
2.0 Method
2.1 Proposition Shaping
2.2 Design Shaping
2.3 Refinement
2.4 Product Delivery
2.5 Show and Tell
2.6 Integration
3.0 Adoption 

Impact

By standardising communication in one location we enable the design team to increase their productivity by 25-32% in avarage. 

32%

The diagram below shows the potential impact on your team.

70% of design decisions are driven by non-design processes, impacting sustainability and scale. 

We turn design complexity into a clear competitive advantage by reconnecting the foundational contributors to organisational decision-making—with a simple “show me, do not tell me” principle. Where handing over is actually a well-thought-through increment that empowers the receiver to deliver a better outcome.

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Scaling Design Function.

The agility of the design team in an organisation lies in adapting to and meeting ongoing demands for design delivery by broadcasting design decisions, enabling informed adoption over time, and fostering sustainable growth.

Scaling

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The Author
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For over two decades, our clients have seen the patterns others miss – we turn design complexity into a clear advantage.

Design at Scale™

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Design at Scale™ is defined by three models, which form the Method. Each model operates in a different part of the business and collects and informs parties on design and engineering decisions that have a direct impact on the delivery.

All brands and trademarks presented on the Design at Scale™ website are owned by their relevant companies or agencies. The projects represent collaborations between designers, developers and product owners. Do not copy or publish any of the projects shown here without written approval from Design at Scale™ (alternatively GIVE™, 9V™) and/or relevant companies and agencies.

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